How we Use Mobile

by MorpheusMirror on March 23, 2011

I wrote this paper in May of 2009 it is interesting how much of what I said has come to pass in the last two years   The Rise of Mobile Mobile web technology has been on the rise in the United States for several years. In many ways it started with SMS messaging. While [...]

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Teaching Google the Worlds First Artificial Life Form

by MorpheusMirror on November 25, 2010

There has been this question bugging me for the last few months, it is what is Google or even more importantly what is a search engine? Now most people, and web masters will say a search engine is a way to organize the web, I tend to think the search engine is something even more [...]

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SEO for Bloggers

November 16, 2010

What is SEO  SEO is the way a publisher helps search engines find content on their site. This is done by having qualified external links point to their page, on page structure, and other actions necessary to "teach"search engines about their site.   Why is it important SEO is very important for a publishers blog [...]

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Functional Psychopaths, Salespeople, Gurus- Hiring an internet marketing consultant

September 14, 2010

Today I was speaking with a guy who is nothing more than a web affiliate web hoster attempting to become an SEO consultant and it made me very aware of all the shame Internet marketers, and SEO specialist coming into the marketplace. In speaking with this individual he kept just trying to pick my brain instead of [...]

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Value for Value- Marketings Opportunity Curve Role

August 31, 2010

In finance there is this idea called the opportunity curve and it states a consumer trades in future dollars for a present opportunity and how they maneuver themselves along the opportunity curve says a great deal about there life and lifestyle. Marketers, in general, attempt to sway consumers of goods and services to give up [...]

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Big Picture Small Picture- Managing the Marketing Chaos

July 6, 2010

So many choices and not enough time Small business owners have a myriad of problems and concerns on a daily basis as they work to grow their business; especially in todays nervous marketplace.To often in getting the little things done we forget the big picture. We forget we are the overseers of the forest not [...]

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Forest and Trees- Keeping Your Eye On the Big Picture

June 8, 2010

The other day I was speaking with a prospective client. When I asked him what did they want, he began telling me they needed SEO work , and they needed this, and that. After listening, I asked, "What, is the name of your forest.?" The glazed over look of disdain darkened his face, then I [...]

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Blogging for Business-Easier Done Than Said

May 29, 2010

Blogging for business is a must in today's market place if you want to be relevant. Your do not need a large audience to be effective. You do need to be online so they can find you. So many business owners ask what am I going to write about, more importantly if you are a [...]

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Mobile Privacy-Opt In Opt-out Choose Wisely

May 25, 2010

Mobile targeting advertisements can be the greatest thing to advertising if the consumers rights and privacy is respected.  Mobile advertising is the most private and targeted advertising model. Since mobile phones are extremely personal with the consumer most of the time and trackable via GPS and tower triangulation, mobile marketers must take heed not to [...]

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HyperLocal Internet Marketing- Rise of the Mom and Pop’s

May 13, 2010

JCPenney's foray into the mobile advertising space. Late last year JCPenney began a mobile coupon campaign in Houston TX.  JCPenney will have a great deal of success with this tried and true marketing strategy, if they keep it simple for the consumer to find, organize and use these mobile coupons. Most consumers who use coupons [...]

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